Reporting

I know reports are just a pile of numbers and letters in between lines on a page. I also know the havoc these organized clumps of symbols can wreak when they don't make sense. Let me help you make them make sense!

When growing your small business, you will probably need to use reports at one point or another. You can't know where to invest your time and resources without having the data to guide you to those answers, or often what initiatives are even working. Something to always keep in mind is to look at the opposite perspective as well - what can you stop doing that isn't working? There's no use in keeping products around that aren't selling when they're taking up space in your store, for example. Report data can be the key to helping you unlock more growth opportunities, as long as you don't use it to seek validation on what you think is happening. It will always tell its own story - you just need to listen.